You might know GOMA and MONA, but have you heard of OMOA?

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A museum dedicated to showcasing the best of the outback will be built in Charleville in south-west Queensland.

The $8.34 million Outback Museum of Australia (OMOA) will champion the people and industries of the bush, and celebrate the ways they’ve had to diversify due to drought.

The museum will be built in Charleville’s existing Top-Secret Tourism Precinct, alongside the Charleville Cosmos Centre and reimagined WWII Secret Base used by the United States army during World War II. 

Murweh Shire Council Mayor Shaun “Zoro” Radnedge said the project would turn Charleville into a “premier” tourist destination.

“[This will] turn the outback into a tourism mecca, which we’ve known it always has been, but this has really put us on the forefront.”

A man holds a plan in front of a curvey building "WWII Secret Base".A man holds a plan in front of a curvey building "WWII Secret Base".
Mayor Shaun “Zoro” Radnedge says outback Queensland is set to become a “tourist mecca”.(Supplied: Murweh Shire Council)

The Murweh Shire Council has received $7.94m of federal government funding for the project, which will go towards the construction of the Outback Museum of Australia and upgrades to the WWII Secret Base and Airfield Museum.

Councillor Radnedge said he was shocked and excited the application for the Building Better Regions Fund was approved.

“I do feel like I’ve won the lottery.”

Member for Maranoa David Littleproud said it was a “proud day for Charleville”.

Museum to showcase outback resilience and innovation

Councillor Radnedge said the Outback Museum of Australia would celebrate the innovation of country residents to keep the nation running, against all odds.

“Let’s face it, agriculture in the outback is the backbone of Australia,” he said.

A person wearing a beanie sits on a hill of red dust overlooking a stage.A person wearing a beanie sits on a hill of red dust overlooking a stage.
Travellers have flocked in record numbers to outback Queensland throughout the pandemic.(ABC News: Ellie Grounds)

“We’ve survived droughts, floods, fires, whatever you’ve thrown at us, because we are resilient.

“[It will] showcase how we have handled [that], because it’s decimated some of our communities, but we just keep bouncing.

“Why does it keep bouncing? Because people are willing to adapt, change their business models.”

Outback tourism boom during COVID

For tourists driving from south-east Queensland, Charleville is somewhat of an unofficial entry point to the outback. 

Councillor Radnedge said the new museum would include exhibits on neighbouring outback towns, and serve as a jumping-off point for road trips.

“You would come and potentially you might be going to Eromanga and you’ll see what’s in Cloncurry, and decide to go a different way.”

Unlike other tourism regions decimated by border closures, outback Queensland has seen a boom in travellers looking to learn about Australia’s heritage.

A silhouette of two people standing next to a telescope looking up at a starry night sky. A silhouette of two people standing next to a telescope looking up at a starry night sky.
The Charleville Cosmos Centre is already a favourite attraction among outback travellers.(Supplied: Charleville Cosmos Centre, Mike Dalley)

Councillor Radnedge said the Outback Museum of Australia would give them another reason to head bush once overseas and interstate holidays were back on the table.

“COVID’s really given us the enthusiasm that we need to diversify to keep these people that are travelling,” he said.

There will be an international competition to decide on the final design of the museum.