A podcast series that explores the challenges, barriers and real human cost of poor succession planning in the agricultural industry.

This series will feature experts, thought leaders, and individuals sharing their insights personal experiences of the succession planning process. Through these had conversations, success stories, horror stories anecdotes we build a community among smart, passionate people agriculture who want to live on family farm, work in industry they love future. This series will feature experts, thought leaders, and individuals sharing their insights personal experiences of the succession planning process. Through these had conversations, success stories, horror stories anecdotes we build a community among smart, passionate people agriculture who want to live on family farm, work in industry they love future.

Suck-session Podcast

Suck-cession is a podcast exploring what happens when planning for the future doesn’t go to plan. Now, you might be wondering what has possessed me to talk publicly about the dirty little secret that is succession planning (or lack thereof) in Australian agriculture. Well, someone has to. I can’t recall a single ag event or conference that I’ve been to over the past 10 years where I HAVEN’T spoken to at least one person where their family succession planning process isn’t a complete nightmare. But it’s spoken about in hushed tones, as though these smart, passionate people are ashamed of the fact that their own family has taken advantage of them & their passion for agriculture, like somehow it’s their fault for wanting to live on the family farm, work in the industry they love and for having the audacity for also wanting to have a say in their future.

This podcast will be a resource for people and families trying to navigate the tumultuous and sometimes treacherous process that is agricultural succession planning. It’s for letting people know that they’re not alone, that there’s a lot of us in the same boat and what we can do about it.

Sponsor Benefits

This is an opportunity to support and engage with the agricultural community by addressing critical issues in succession planning. As a sponsor, your brand will gain visibility among a dedicated audience of farmers and agribusiness professionals. By aligning with this podcast, you’ll demonstrate your commitment to the future of agriculture, while also enhancing your brand’s reputation and connections.

View the full Sponsorship Pack here